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BMW plans to sell 400,000 cars in the U.S. in the future

By Yoann Besnard on 28 January 2008 | Commentaires (0) Comments | Permalink

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BMW wants to increase its sales on the American market from 336,000 units last year to 400,000 vehicles per year in the medium term. The German car maker plans to introduce new models in order to expand its lineup. The new X6 officially unveiled at Detroit will be the first SUV coupé to be introduced in the U.S. this year.

BMW's head of sales and marketing, Stefan Krause said to Auto Motor und Sport that “Today Europe is still our main market with a share of around 60 percent followed by North America with 24 percent and Asia with 11 percent,” but “looking at countries, the United States with 336,000 units overtook Germany as our main market already a few years ago. And is there that we see the absolutely strongest growth worldwide.”

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