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Lexus Commits $230 Million to Expand Australian Dealer Network
By Yoann Besnard on 9 April 2008 | 
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Lexus wants to increase its global presence, especially outside the US and has announced it will invest £108 million to expand its dealer network in Australia.
From its current network of 22 dealerships, the luxury brand will increase this number by 50% in the next four years. The new facilities will feature a new face similar to that of the latest Lexus dealer in Perth with a purpose of making customers “feel as though they are guests in our home”.
Lexus Australia CEO John Roca also said that "Lexus locally is in growth mode. Demand for our vehicles regularly outstrips supply and our dealerships in their current format are reaching their capacity limits. Lexus' success comes from satisfied customers.”
Source: The Australian
Source photo: Edmunds
