« Maserati to unveil the GranTurismo S at Geneva | Home Page | Mercedes to unveil the 4 MATIC CL-class coupé at Geneva »
Buick to consider launching an all-new model
By Yoann Besnard on 26 February 2008 | (0) Comments | Permalink
The American brand is seriously considering expanding its current lineup by adding a new model as the carmaker meets a big success on the Chinese market and records encouraging sales result in the US.
The company’s executives still need to decide what new vehicle to build. At this early stage, two projects have their favour, a new rear wheel drive flagship and smaller model. The flagship would be based on the revived rear-wheel drive platform that GM planned to cancel due to the stricter CAFE regulations. However, the second project is the favourite as it would enable the company to satisfy easily the CAFE regulations and to reinforce its lineup in the US, but also in Asia where the growth is.
The smaller model would be based on the next-generation Buick Excelle that will go on sale next year. The current Excelle is a rebranded Daewoo Lacetti sold in Europe under the Chevrolet badge.